AUSTRALIA AND THE NETHERLANDS - INVESTING IN THE FUTURE
Address by the Hon Alexander Downer, MP, Minister for Foreign
Affairs, to Australian Business in Europe, Amsterdam, 28 January
1997
UNDER EMBARGO UNTIL 2230 [CANBERRA TIME] TUESDAY 28 JANUARY
1997
. This is my first official visit to the Netherlands as Australia's
Minister for Foreign Affairs
- I am delighted to address a group of business people with a
committed interest in the future of Australian-Dutch and
Australian-European commercial relations
. ABIE is a valuable networking vehicle for Australian business
people and I am delighted to see it and other Australian business
groups working so effectively throughout Europe
. From my perspective ABIE is an important forum. ABIE not only
advances Australia's trade and investment interests, but also works
to raise Australia's national profile
. ABIE's investment seminar in Amsterdam last March, for example, was
important in generating greater awareness of investment opportunities
in Australia
- And the Dutch Foreign Trade Minister, Mrs van Dok, did Australia a
great favour when she presented her positive impressions of her visit
to Australia to an ABIE luncheon in Rotterdam in August last year
Australia and the Netherlands: Important Economic Partners
. The new Australian Government recognises that it is crucially
important for Australia to maintain and build closer relations with
its key European partners like the Netherlands
. Australia, like the Netherlands, is a country which has global
interests in addition to the strong interest we have in the future of
our own region, the Asia Pacific
- We pursue our foreign and trade policies in ways that maximise our
national interests
. One of the reasons that I am in the Netherlands is for our regular
half-yearly discussions with the EU President
- We value highly this opportunity to exchange views on developments
within the EU and on global issues
- For its part, Australia brings to these meetings our perspective on
developments in the fast growing Asia-Pacific region
. As most of you will be aware, Australia has very important
commercial interests throughout Europe
- These were laid out in a comprehensive report on the Australia-EU
commercial relationship prepared by my Department last year
. The study highlighted just how significant the relationship is for
the Australian economy, for Australian jobs and for the living
standards of ordinary Australians
- If you have not yet seen this publication, I commend it to you
. Today, however, I would like to focus on Australia's strong and
growing commercial relationship with the Netherlands
. The Australia-Netherlands relationship is underpinned by a long
history of people-to-people contacts
- In the years after World War II, Australia welcomed thousands of
Dutch migrants and they have made a substantial economic, social and
cultural contribution to modern Australian society
. Well before the first British settlement of Australia, Dutch sea
captains had acquired a remarkably good knowledge of the western part
of the continent which they called New Holland
. This month Western Australians celebrated the 300th anniversary of
the European naming of the Swan River and Rottnest Island by the
Dutch explorer Willem de Vlamingh
- His Royal Highness, The Prince of Orange, attended these
Tricentennial Celebrations as a guest of the Western Australian
Government
. As luck would have it, the first impression of these Dutch sea
captains was not favourable. They saw little in western part of the
Australian continent to attract trade, settlement or further
voyaging
- so they stopped their exploration just where they should have
pressed on - to the more hospitable south eastern part of the
continent
. By the end of the 17th century the Dutch sea captains had made up
their mind about New Holland. There was no profit to be made there.
Sadly for them they were wrong
. Today the Netherlands is a significant trading partner for
Australia
- Our sixth largest in the EU, and our twenty first largest
overall
. Commodities, like coal, are still the mainstay of Australia's
exports to the Netherlands, although exports of services and
manufactures are increasing significantly
- For instance, it is Australian software which now manages air
traffic control at Amsterdam's Schiphol airport
: and Dutch banks and supermarkets are using PIN pads and smart cards
developed in Australia
. Another example is the Red Earth company which produces and retails
cosmetics made from natural Australian ingredients
- Red Earth opened its first European outlet in Amsterdam two years
ago, and the company has been very successful
: so successful that new Red Earth shops are now springing up
throughout the Netherlands
. Trade flows between our two countries are very significant
- but it is the two-way investment relationship which has become the
dominant element in our commercial partnership
. Dutch investment in Australia has more than trebled since 1985 and
preliminary figures for 1995/96 show that total Dutch investment in
Australia has reached almost $12 billion
- Most importantly, some $8 billion of this was direct investment
. The Netherlands is now Australia's fourth largest investor. It is
Australia's second largest European source of direct investment
. The acquisition of TNT Limited by KPN is but the latest example of
Dutch companies establishing a major stake in the Australian economy
in recent years
- KPN will join companies like Shell, Unilever and Philips, which
have been established for a very long time in Australia
: In fact more than half of the Netherlands' top twenty companies are
now doing business in Australia [NB. Source: Dutch Business
Magazine, FME]
. The success of these companies highlights the fact that Australia
has a great deal to offer European businesses
. Opportunities continue to abound, and Dutch companies are actively
exploring them
- Schipol airport, for example, recently joined a consortium
including the Commonwealth Bank of Australia to bid for Australian
airports when they are privatised
- Companies such as Philips have positioned themselves to share in
the commercial opportunities of the Sydney Olympics in 2000
. While not quite on the same scale, Australian investment in the
Netherlands is by no means insignificant
- The Netherlands is second only to the UK as a European destination
for Australian foreign direct investment. Preliminary figures show
that Australian companies invested more than $1 billion in the
Netherlands last financial year
. Through their investments here in the Netherlands, Australian
companies like Boral, Goodman Fielder, Western Mining and Mayne
Nickless have made a strategic decision to make the most of
opportunities emerging from the European Single Market
- These Australian companies have approached their objective with
purpose and imagination, coupled with a strong local presence
- They have identified the advantages of doing business in the
Netherlands - its central geographical location, solid
infrastructure, and its logistical and distribution expertise
. The increasing globalisation of Australian companies is, in large
part, a reflection of the changes that taken place in the Australian
economy
- The Australian economy continues on the path of reform and as a
result is becoming stronger and more outward looking
. The Australian Government is committed to keeping the Australian
economy on this path
Australian Economic Policy
. At the heart of Australia's economic strategy is a commitment to
increase domestic savings by raising public savings. The rationale
for higher savings is to achieve a higher speed limit for economic
growth over the long term without the constraints of rising current
account deficits and inflation
. Achieving this goal, while maintaining low inflation, will
progressively produce a climate for low real interest rates, which in
turn will stimulate investment
. Together with our fundamental labour market reform this is forming
the basis of a change in the composition of the Australian economy.
What we are already beginning to see is a shift in our resources to
the production and sale of more exports
- In short, a leaner, more competitive domestic economy is making
Australia a better, more competitive exporter
. Apart from moving decisively in our first year of office to cut
Australia's underlying budget deficit and taking steps to ensure the
budget is balanced by the end of this Parliamentary term
- the Government has a very strong microeconomic reform agenda, that
will push aside inflexible and inefficient work and business
practice
. We aim to establish a more flexible labour market, reduce the
burden of regulation and paperwork for business - particularly small
business - and to improve efficiency in the provision of
infrastructure services in areas such as the waterfront, aviation and
energy
. As you know, the Australian economy has consistently outgrown those
of other industrialised economies
- In the last financial year, the Australian economy grew by 4.1 per
cent, around double the OECD average rate
- and at a forecast 3.5 per cent, growth will remain at the stronger
end of OECD growth in 1996-97
. The fundamentals of the Australian economy remain very sound
- investment growth is likely to be around 14 per cent in 1996/97
: reflecting high levels of capacity utilisation, confidence about
future business conditions and profits
- the current account deficit should fall as a share of GDP to 4 per
cent or around $20 billion in 1996-97
: and we should see a continued improvement in the terms of trade
- employment should continue to pick-up through this financial
year
- and the underlying inflation rate is forecast to be 2_ per cent in
the year to the June quarter 1997
. The Government's economic reforms will enhance Australia's
competitiveness further
- and will make Australia a more attractive investment
destination
. Australia's resources and farm sectors are not the only areas where
we are world-class competitors
- Australia is now a much better prospect for those looking to invest
and develop joint ventures in manufacturing and services
. The upshot of the Government's economic reform process is that our
export performance - to Asia in particular, but also to the world -
will be strengthened substantially
Australian Trade Policy
. Let me now make some brief comments about Australia's approach to
trade liberalisation
. Australia now has one of the most open economies in the world and,
as a global trader, we are particularly concerned to see that global
trade liberalisation is not de-railed by new preferential, and hubs
and spokes arrangements
. Through APEC, Australia is pursuing regional trade liberalisation
in accordance with the free trade commitments agreed by the region's
leaders in 1994 - that is, that APEC would achieve free trade by 2010
for developed countries and 2020 for developing countries
- The APEC agenda is for this to occur on the basis of open
regionalism
. Beyond this, APEC is pressing for the most ambitious possible
global trade liberalisation through the World Trade Organisation
- We would therefore hope that the EU, as one of the world's leading
trading groups, would also fully support the call for the most
ambitious possible global trade liberalisation
- This would moderate the threats that some have identified to the
integrity of the multilateral trading system from the proliferation
of regional free trade arrangements
Australia - a Competitive Base for the Asia-Pacific region
Ladies and gentlemen,
. Australia's strong economic and personal ties in the Asia-Pacific
means that Australia is an attractive option for European companies
looking to expand their operations in the region
. Dutch companies, like Shell, Philips and ABN-AMRO, already use
Australia as a regional headquarters or as a management operation and
as a base for exports to the region
- Others like Unilever base their research and development operations
in Australia
. They have identified numerous key factors in deciding to operate in
Australia
- its well developed information technology and telecommunications
infrastructure
- its strong skills base and familiar legal and accounting
systems
- its attractive, safe, low cost living conditions
. I'm also sure that companies like these recognise - as Mrs van Dok
pointed out in her address to you last August - that "Dutch and
Australian business people understand each other"
. The Netherlands and Australia have great potential to build on our
already strong and growing partnership, by fully utilising each
others' knowledge, expertise and strengths
. For Australia and the Netherlands investing and doing business in
our respective regions makes more than just good business sense
- it is an investment in our future prosperity